She will also be responsible for the IL TakeCare App
FinTech BizNews Service
Mumbai, February 21, 2024: Health insurance is the fastest growing industry segment and it has
been a key area of focus for ICICI Lombard General Insurance Limited. Over the past few
quarters, ICICI Lombard has invested significantly in growing its distribution reach in the
Health Business, through the Agency channel, through its Banca partners, as well as, through Digital Alliances. This has resulted in a significant increase in the ICICI Lombard’s market share in the Health Segment. With a view to propelling this business to the next level
of growth, ICICI Lombard General Insurance Company Limited, one of India’s leading general insurers, is pleased to announce the appointment of Ms. Priya Deshmukh as Head – Health Products, Operations & Services. In her new role, Priya will oversee the Company’s Health Products, Underwriting and Claims. She will also be responsible for the IL TakeCare
App.
With a remarkable career spanning over 27 years, Priya brings a wealth of experience and
leadership in both business and strategic roles within the health insurance and healthcare
sector. Her extensive background includes senior leadership roles at organisations such as
Max Bupa, Cognizant, and United Health Group, where she has significantly contributed to
business and strategic development. Before joining ICICI Lombard, she served as the Chief
Operating Officer at Manipal Cigna Health Insurance.
On her appointment, Priya Deshmukh said, “I am honoured to join ICICI Lombard as the
Head of Health Products, Operations & Services. With a steadfast commitment to innovation
and customer well-being, I look forward to contributing my experience and leadership to
grow the health insurance business at ICICI Lombard.”
In addition to her professional achievements, Priya has actively contributed to the industry,
engaging in grassroots mentoring of start-ups in the healthcare and insurance sectors and
serving as an independent director and board member for several companies. A
distinguished alumnus of the Indian Institute of Management, Lucknow, Priya brings a
unique blend of academic excellence and practical industry knowledge to her new role.
Jerry Jose, Chief - Human Resources at ICICI Lombard, commented, “We are delighted
to welcome Priya to our team. Her vast experience and visionary leadership in the health
insurance and healthcare industries make her an invaluable addition to team ICICI Lombard.
We are confident that under Priya’s guidance, our Health Business will achieve new heights
of success.”
About ICICI Lombard General Insurance Company Ltd.
ICICI Lombard is the leading private general insurance company in the country. The
Company offers a comprehensive and well-diversified range of products through multiple
distribution channels, including motor, health, crop, fire, personal accident, marine,
engineering, and liability insurance. With a legacy of over 21 years, ICICI Lombard is
committed to customer centricity with its brand philosophy of ‘Nibhaaye Vaade’. The
company has issued over 32.7 million policies, settled 3.6 million claims and has a Gross
Written Premium (GWP) of ₹217.72 billion for the year ended March 31, 2023. ICICI
Lombard has 305 branches and 12,865 employees, as on March 31, 2023.
ICICI Lombard has been a pioneer in the industry and is the first large scale insurance
company in India to migrate its entire core systems to cloud. With a strong focus on being
digital led and agile, it has launched a plethora of tech-driven innovations, including the
industry first Face Scan on its signature insurance and wellness App - IL TakeCare, with
over 8.5 million user downloads.
